A full SEO audit, implemented for you — for one fixed fee
For private therapy practices that want a proper SEO foundation in place without committing to a monthly retainer. I audit your website, fix what matters, and hand it back ready to rank.
Book a discovery call → See what's includedInvestment
£850
One-off. Up to 7 pages covered as standard.
- Full technical SEO audit
- Keyword research & strategy
- On-page SEO (up to 7 pages)
- Google Business Profile optimisation
- Local SEO & citations
- Analytics & Search Console setup
- Full written report & roadmap
- 30 days email support
The problem
Most therapy websites are invisible on Google.
You've invested time and money in a website, written your service pages, and yet enquiries from Google trickle in at best. The issue is rarely your therapy practice. It's that the foundations of your SEO have never been set up properly — technical issues, missing optimisation, no local search presence, and content that doesn't match what clients actually type into Google.
This service fixes all of that, in one go. No retainer. No long-term lock-in. Just a clean, properly optimised website ready to start ranking.
What's included
Everything your practice needs to start ranking.
A complete one-time SEO project, audited and implemented for you. Up to 7 pages covered as standard. Larger sites quoted individually after a discovery call.
Full technical SEO audit
A comprehensive review of your site's technical health, identifying every issue holding back rankings.
- Site speed analysis & fixes
- Mobile usability review
- Crawl errors & broken links
- Indexing & sitemap setup
- SSL & security checks
Keyword research & strategy
The exact search terms your future clients are typing, mapped to the right pages on your site.
- Local & national keyword research
- Long-tail & niche specialism terms
- Competitor keyword analysis
- Search intent mapping
- Priority targeting plan
On-page SEO (up to 7 pages)
Every page optimised for the keywords your clients are actually searching for.
- Title tags & meta descriptions
- Heading structure & hierarchy
- Internal linking architecture
- Image alt text & optimisation
- Schema markup for therapy
Local SEO & Google Business Profile
Full setup or optimisation of your Google Business Profile so you appear in local search.
- Google Business Profile audit
- NAP consistency across the web
- Local citation audit
- Google Maps visibility setup
- Local keyword integration
Content review & recommendations
An honest review of your existing content with clear recommendations on what to improve, rewrite, or add.
- Service page audit
- Content gap analysis
- Blog topic recommendations
- AI search readiness
- Content priority roadmap
Analytics & tracking setup
Everything you need to monitor SEO from day one, with reports you can actually read.
- Google Search Console setup
- Google Analytics 4 config
- Conversion tracking for enquiries
- Ranking baseline report
- Readable performance dashboard
Full implementation & handover
You don't just get an audit document gathering dust. Everything above is implemented for you, then you receive a clear written summary and roadmap.
- Written summary of every change
- Prioritised next-step roadmap
- Ongoing maintenance recommendations
- 30 days follow-up email support
The process
From audit to ranking in four steps.
A clear, focused project. Around three to four weeks from start to finish.
Discovery call
30 minutes to understand your practice, your goals, and the state of your website. No pressure.
Audit & strategy
I audit your site top to bottom and produce a prioritised action plan tailored to your practice.
Implementation
Every fix and optimisation is implemented for you. Technical, on-page, local, content — all done.
Handover & roadmap
You receive a clean optimised site, a full report, and a prioritised plan to keep momentum.
Why therapists choose this service
A safe pair of hands for your practice's online presence.
This isn't generic digital marketing dressed up for the therapy industry. It's specialist SEO built around the realities of running a therapy practice.
BACP & UKCP aware
Every recommendation built around the ethical frameworks you operate within.
Therapy specialist only
I work exclusively with private practice therapists and mental health clinics.
Data-driven approach
Every decision grounded in real data from Search Console, Analytics and ranking tools.
No hype, no shortcuts
No black-hat tactics, no overpromises, no jargon. Just sustainable SEO work.
Search Console certified
Professionally qualified in the tools Google itself uses to monitor your site.
AI search optimisation
Your site optimised for ChatGPT, Perplexity and other AI search platforms.
Fixed-fee transparency
One clear price. No hidden costs. No surprise invoices halfway through.
No monthly contract
Pay once. Walk away with a properly optimised website. Re-engage when ready.
Investment
One fixed fee. Everything included.
Sites with 8+ pages, multiple locations, or e-commerce are quoted individually after a discovery call so the price always matches the scope.
What you get for £850
- Full technical SEO audit
- Keyword research & strategy
- On-page SEO (up to 7 pages)
- Google Business Profile optimisation
- Local SEO & citation review
- Content recommendations
- Analytics & Search Console setup
- Schema markup implementation
- Full written report & roadmap
- 30 days follow-up support
Flat fee
One-off payment. Up to 7 pages covered as standard. Larger sites quoted individually after a discovery call.
Book a discovery call →
Ben Nuttall
Founder, SEO for Therapists
Who runs this audit
Plain-English SEO, written for therapists.
This audit is the same process I run through with every new private-practice client in their first 30 days. Every check inside has been tested on real therapy websites — solo BACP counsellors through to multi-clinician psychology groups across the UK.
I started SEO for Therapists after watching too many practice owners spend months on agency retainers chasing rankings that never came. The work itself isn't complicated; it's just specific, ordered, and almost never written down for therapy in plain English.
"If you do the work in this audit properly, you don't need an ongoing agency retainer."
Everything I deliver is built around one principle: tell therapists exactly what to do, in the order that produces results. No jargon. No upsell. No hidden chapter at the end pushing you toward a bigger package.
Past results
What clients have said about working with Ben.
These reviews are from local-SEO and website projects across the UK. They're not therapy practices — those case studies are launching with the 2026 cohort — but they speak to how I work.
"Ben helped us launch our new business from scratch — website, Google Business Profile, and a fully integrated booking system. We've been very busy since and continue to work with Ben to improve our local SEO and get more customers."
"Ben completely redesigned our website and what a difference it has made. We consistently come in as the #1 option on search engines across the UK. The amount of new business our website is now generating is quite phenomenal."
"Ben and the team built our new website and carried out all the SEO work to get us more customers through Google. We've already received several leads resulting in new sales and an increase in revenue. Easy to work with — highly recommended."
Therapy-specific case studies launching with the 2026 client cohort.
FAQ
Questions therapists ask before booking.
The common practical questions before committing to a one-time audit and implementation.
Private therapy practices, counsellors and small clinics who want a strong SEO foundation in place without signing up for an ongoing monthly retainer. It's particularly useful for practices that have a website already but aren't seeing enquiries from Google.
Three to four weeks from kick-off to handover, depending on the size of your site and how quickly we can schedule the discovery call. Everything is implemented for you within that window.
You walk away with a fully optimised site, a written report of every change made, and a clear roadmap for what to focus on next. I include 30 days of email support so you can ask follow-up questions as the results start to land.
Some changes (technical fixes, Google Business Profile optimisation) can show improvements within weeks. Bigger ranking gains for competitive search terms usually take three to six months. SEO compounds — the work done in this project keeps paying off long after I've handed back.
The £850 flat fee covers up to 7 pages. Larger sites, sites with multiple locations, or e-commerce setups are quoted individually after a discovery call so you get a transparent, fair price for the actual scope.
Absolutely. Many therapists start with a one-time audit to get the foundations right, then move onto one of my monthly packages once they're ready to invest in growth. There's no pressure either way — the audit stands on its own.
Every part of the work is built around BACP and UKCP marketing frameworks. SEO is not hard selling — it's making sure people actively searching for support can actually find you. Appearing in search results is accessibility, not advertising.
Not at all. I work with whatever platform you're already on — WordPress, Squarespace, Wix, Showit and others. If there's a structural issue that genuinely needs addressing, I'll tell you. But a new website is rarely necessary to start ranking properly.
50% deposit to confirm the booking and start the project, 50% on handover. Both payments are taken by secure bank transfer or Stripe. Invoices are sent in advance for your records.
If anything in the implementation isn't working as expected, I'll fix it. The aim is for you to walk away with a properly optimised site you're proud of — not a report that gathers dust.
Want me to walk through it with you?
Book a free 30-minute discovery call. We'll open your website, your Google profile, and your directory listings together — I'll tell you whether the audit is right for your practice, and the three things I'd fix first if we work together. No sales pitch.
Discovery call booking received.
I'll be in touch within 24 hours to confirm a time. I'll review your site, rankings, and Google profile before the call so we can dive straight into what matters.
Thanks for your interest.
The one-time audit may not be the right fit just yet — the £850 flat fee assumes you're ready to invest in implementation now. If you're earlier in your journey, the free Therapist SEO Checklist is a great place to start, and you're welcome to come back when you're ready.